BS in Visual Communication Design

At a Glance

  • College

    Kanbar College of Design, Engineering & Commerce

  • Degree

    Bachelor of Science

  • Campus

    East Falls

  • Format

    On Campus

  • Credits

    121

  • Duration

    4 Years

Program

Name: Beth Shirrell
Position: Program Director & Associate Professor, Visual Communication Design
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Contact Admissions

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Curriculum

Our visual communication design degree is built on a foundation of design thinking, visual craft, and real-world application. You'll progress from foundational courses in typography, visual systems, and interaction design through specialized electives in motion, UX/UI, information design, service design, and emerging technologies.

TOTAL: 132 credits

First Year (34 credits)

Major Courses

  • Design Essentials (Fall)

  • Drawing Essentials (Spring)

  • Digital Imaging (Fall)

  • Introduction to Graphic Design (Spring)

  • A Survey of the History of Art

  • One [1] Free Elective

Hallmarks Core

  • Pathways Seminar

  • Writing Seminar I: Written Communication

  • American Visions

  • Mathematics

  • Ethics

DEC Core

  • Finding and Shaping Opportunities

Second Year (34 credits)

Major Courses

  • Introduction to Typography (Fall)

  • Visual Narrative (Spring)

  • Principles of User Experience (Fall)

  • Foundations of Web Design and Strategy (Spring)

  • Art History Elective

  • History of Graphic Design

Hallmarks Core

  • General Science

  • Global Diversity

  • Writing Seminar II: Multimedia Communication

DEC Core

  • Systems Thinking and Sustainability (Science)

Third Year (34 credits)

Major Courses

  • Advanced Typography (Fall)

  • Advanced Web Design and Strategy (Fall)

  • Introduction to Branding (Spring)

  • Dynamic Type Systems (Spring)

  • One [1] VCD Elective

  • One [1] Free Elective

Hallmarks Core

  • American Diversity

  • Global Citizenship

  • Contemporary Global Issues

DEC Methods

  • Research Methods

Fourth Year (30 credits)

Major Courses

  • Systems Design Integration (Fall)

  • Capstone Prep and Professional Practice (Fall)

  • Capstone for VCD (Spring)

  • Design Theory and Criticism (Spring)

  • Three [3] VCD Electives

Hallmarks Core

  • Philosophies of the Good Life

VCD Electives

  • Package Design, Illustration, Issues in Information Design, Intro to Service Design, Experiential Graphic Design, Game Design, Javascript, Photography, Advanced Publication Design, Design for Accessibility, Animation, Virtual Reality, Marketing, etc.