Jefferson helps students innovate and succeed in a world where business as usual no longer reflects our reality.
“The entrepreneurial mindset of risk-taking innovators has greatly impacted the U.S. economy,” says School of Business Dean Dr. Philip Russel. “We focus on entrepreneurial thinking through a dynamic, interdisciplinary curriculum drawing from innovative design principles. Our program offers critical business knowledge, necessary soft skills and valuable networking opportunities required for identifying and launching successful startups.”
These inspiring alumni stories show the true power of a cutting-edge education coupled with passion, perseverance and an eye on the greater good.
A Fashion Career Built on Solid Business Basics
As businesses reopened after the worst of the pandemic, Melasia Pinder saw an opportunity to produce events focused on local arts and creativity. Her first event, the Almost Famous Art Market, showcased creative entrepreneurs and vendors selling clothes, jewelry, art, accessories, home goods and more.
Now, Almost Famous produces markets, fashion shows, festivals, panel discussions, clothing swaps and other events. A 2020 fashion management and merchandising alumna, Pinder credits part of her success to her education and experience at Jefferson.
“I got such a breadth of experience—from collaboration and event management to learning key skills like accounting, graphic design and product placement,” she says. “I learned how to create professional presentations, design marketing materials and more. These skills have proven incredibly useful to my business, especially in the early days when I did everything from finance to marketing by myself.”