MS in Business Analytics

Data drives the smartest decisions—and businesses need experts who can turn numbers into insights. That’s why business analysts are in high demand across industries. In addition to learning how to use data to solve business challenges, you’ll explore modeling and predictive analytics, machine learning, data storytelling, optimization, strategy, process management and emerging trends in the field of business analytics.

Program Highlights

• 100% online with asynchronous coursework allows for optimal flexibility
• STEM-designated
• Opportunities for collaboration with the MS in Data Analytics program
• Rolling admissions

Learning Outcomes

In our program, students will:

• Define problems, evaluate data-driven insights and propose solutions for decision making
• Recognize the importance of responsible data management and evaluate ethical and legal obligations when using data
• Coordinate and manage data projects within interdisciplinary teams, applying project management principles and fostering collaboration
• Analyze complex problems and evaluate solutions using critical thinking and problem-solving strategies
• Apply statistical methods and tests to analyze data and evaluate inferences drawn from results
• Develop predictive models and prescribe actionable insights to address business challenges
• Articulate and present data insights to non-technical audiences, clearly conveying key points
• Apply advanced analytics techniques, including artificial intelligence and machine learning, to solve business problems using predefined models, while evaluating and refining models as necessary
• Examine and analyze emerging trends in business analytics, interpreting their implications
• Manage teams in the application of data to solve complex business problems, demonstrating leadership in decision-making and guiding teams toward actionable insights

Career Outlook

Employment prospects for graduates of the MS in Business Analytics program at Thomas Jefferson University are excellent. According to ZipRecruiter, the average annual salary of a Business Analyst in the U.S. is $98,662; at the high end, close to $150,000.

With your graduate degree in hand, you’ll be well-equipped for roles such as:

• Business Analyst
• Business Intelligence Analyst
• Customer Insight Analyst
• Data Analyst
• Management Analyst
• Market Research Analyst
• Product Analyst
• Operations Analyst
• Risk Analyst
• Supply Chain Analyst

Advisory Board

The MS in Business Analytics and MS in Data Analytics Advisory Board serves as an advisory group to the programs in strategic planning efforts. The board provides expertise in the data, analytics and artificial intelligence field, supports program development, and promotes the interests of the programs in the regional, national and global communities.