BS in Fashion Merchandising & Management
At a Glance
Program
Name:
Nioka Wyatt
Curriculum
Our comprehensive core courses provide a holistic knowledge of merchandising, business and the marketing aspects of the fashion industry, while the career-focused specializations provide you with the opportunity to customize your skill-set and academic experience.
Based on your career goals, and with the guidance of faculty advisors and career services, you can select a career-driven specialization (detailed below the curriculum) to customize your experience.
A specialization is a set of three courses that allow you to explore a specialized area of the industry. With this approach, core classes and specializations work together to build a curriculum informed by the multifaceted fashion industry, creating a dynamic approach to career-driven education.
First Year
- Pathways Seminar
- Written Communication
- Debating U.S. Issues
- Multimedia Communication
- Mathematics
- Finding and Shaping Opportunity
- Macroeconomics
- Financial Accounting
- Managerial Accounting
- Principles of Marketing
- Global Fashion Insight
Second Year
- Ethics
- Global Diversity
- Science (Select one DECSYS)
- Free Elective
- Introduction to Business Analytics
- Microeconomics
- Principles of Management
- Statistical Data Analysis
- Retail Strategy and Structure
- Survey of Textile Industry
Third Year
- American Diversity
- Global Citizenship
- Debating Global Issues
- Business Law
- Financial Management
- Data Mining and Predictive Analysis
- Design Concepts for Fashion
- Introduction to Digital Imaging
- Specialization
- Advanced CAD or Technical Design or Fashion Illustration I
Fourth Year
- Capstone Folio Workshop
- Business Capstone I
- Business Capstone II
- Operations and Data Analytics
- Seminar: Textile/Apparel Industry Issues
- Industry Issues
Specializations
Students select one based on Career Pathway.
Students will be able to develop a merchandising plan that includes planning sales, stock levels, stock turn, reductions and a budget.
Possible Careers
- Allocator
- Assistant Buyer
- Business Analyst
- Digital Merchandiser
- Merchandise Trainee
- Planning Analyst
- Retail Analyst
- Visual Merchandiser
Courses
- Merchandise Buying/Operations
- Product Development & Innovation
- Visual Merchandising
Students will be able to execute a global brand marketing strategy.
Possible Careers
- Brand Manager
- Fashion Editor/Writer (Fashion Journalism course offered as free elective)
- Licensing Analyst
- Marketing Communications Manager
- Product Manager
- Public Relations Manager
- Retail Analyst
- Social Media Analyst
- Sourcing Manager
- Trend Forecaster
Courses
- Contemporary Brand Management
- Apparel Merchandising Management
- Business Licensing
Students will learn how all pieces of the fashion value chain interact, and how to maximize opportunities in the industry.
Possible Careers
- Allocator
- Distribution Analyst
- Fabric & Trim Specialist
- Logistics Manager
- Merchandiser
- Product Development Manager
- Production Manager
- Quality Assurance Specialist
- Retail Analyst
- Sourcing Manager
- Textile Technologist
Courses
- Prototyping
- Integrated Technology
- Value Chain Innovation